Services

Marketing Strategy

With all the ways to get your brand out into the world, figuring out which ones to pursue can be completely overwhelming. With a robust strategy session, we can identify your core customers and build a plan to reach them using a mix of traditional marketing, digital marketing, social media, public relations, and events. Most importantly, we’ll create a program to meet your budget and get you the best results.

Business Planning

A business planning session will allow you to identify your long-term goals and align them with medium-term strategies and short-term action items to help your business get to the next level. Think of these sessions as a way to funnel the hundred and one ideas, issues, and opportunities in your brain down into a practical, actionable plan to propel your business’s growth.

Brand Development

With appropriate brand definition, a business can take a product or service and make it into something that their customers feel a real connection with. We work with business owners to capture the essence of their brand through workshops that explore the business’s identity, purpose, objectives, and unique value proposition. We also dig deep into your real, ideal customer to help you make better marketing decisions based on the types of people that you’d like to attract.

Podcast Production

Create conversations that matter and tell your story in a completely unique way. Podcasting offers businesses and brands a new medium to connect with customers that provides authenticity and expertise. Build your reputation as a thought leader and invite collaborators to help spread the word. At Journey, we provide a full suite of podcasting services from guest booking to production and promotion.

Media Relations

Having a strong written personality can help you showcase your brand in a way that resonates with potential customers. It’s also a great opportunity to position yourself as an industry or category expert. The way you position yourself with words helps people decide whether or not they want to do business with you, so having a strong content strategy can make all the difference. We love writing all kinds of "stories", from blogs to bios, research papers, and even speeches. Get in touch today to find out more about how we work with words.

Content Development

There is nothing more exciting than getting stopped on the street by someone saying, "Hey, I saw you in the news!" Creating and executing a smart public relations strategy is a fantastic way to build your brand at a fraction of the price of traditional ad campaigns with a lot more credibility. Get ready to see your name in lights.